Hooked: How to Build Habit-Forming Products by Nir Eyal

Hooked: How to Build Habit-Forming Products by Nir Eyal

Overview: Why do we instinctively check our phones as soon as we wake up? Why do some apps keep us coming back for more, while others fail to gain any traction? In Hooked, Nir Eyal reveals the "Hook Model"—a four-step process used by the world’s most successful companies (like Facebook, Instagram, and Pinterest) to subtly encourage customer behavior and build user habits.

This book is the ultimate guide for anyone who wants to create products that people can’t put down, without relying on expensive advertising.

If you are a startup founder, a digital marketer, a product manager, or a student of psychology in Bangladesh, Hooked is an essential resource. It provides actionable insights into human psychology and consumer behavior, teaching you how to build products that serve your customers’ needs while ensuring your business grows through repeat usage.

Language: English.

Genre: Product Design, Self Help.

Binding: সেলাই করা বাইন্ডিং

Quality: Premium Quality Books.

Printing: High Quality Printing.

Paper: Eye Friendly paper (Cream White)

Cover: Matt cover (Paperback).