{"product_id":"influence-and-persuasion-hbr-emotional-intelligence-series","title":"Influence and Persuasion (HBR Emotional Intelligence Series) by Harvard Business Review","description":"\u003ch2\u003eInfluence and Persuasion (HBR Emotional Intelligence Series)\u003c\/h2\u003e\u003cp\u003eA sharp, research-backed, and highly practical guide to the art of influence and persuasion in the workplace — from the world’s most trusted business authority, \u003cstrong\u003eHarvard Business Review\u003c\/strong\u003e. Part of the acclaimed \u003cem\u003eHBR Emotional Intelligence Series\u003c\/em\u003e, this compact volume distils the essential science of persuasion into actionable insights for leaders, managers, and professionals at every level.\u003c\/p\u003e\u003ch2\u003eAbout the Book\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eDraws on HBR’s best and most widely read research on persuasion, influence, and the psychology of decision-making\u003c\/li\u003e\n\u003cli\u003eCovers the foundational principles of influence — including credibility, emotional connection, framing, and reciprocity — with clear, real-world application\u003c\/li\u003e\n\u003cli\u003eFeatures contributions from leading experts including Robert Cialdini, Nick Morgan, and other top researchers in behavioural science and leadership\u003c\/li\u003e\n\u003cli\u003eExplores how to tailor your message to different audiences, overcome resistance, and build genuine buy-in rather than compliance\u003c\/li\u003e\n\u003cli\u003ePart of the HBR Emotional Intelligence Series — compact, beautifully designed, and built for busy professionals who want high-impact insights fast\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eWhy Read This Book?\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eHarvard Business Review is the world’s most trusted source of management and leadership insight — used by professionals in every industry and country\u003c\/li\u003e\n\u003cli\u003eGrounded in rigorous research but written for practical application — not academic theory\u003c\/li\u003e\n\u003cli\u003ePerfect for managers, team leaders, salespeople, entrepreneurs, and anyone who needs to communicate, collaborate, and lead effectively\u003c\/li\u003e\n\u003cli\u003eIdeal for fans of \u003cem\u003eInfluence\u003c\/em\u003e by Robert Cialdini, \u003cem\u003eNever Split the Difference\u003c\/em\u003e, and \u003cem\u003eThinking, Fast and Slow\u003c\/em\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eBook Details\u003c\/h2\u003e\u003cp\u003e\u003cstrong\u003eLanguage:\u003c\/strong\u003e English\u003cbr\u003e\u003cstrong\u003eBinding:\u003c\/strong\u003e সেলাই করা বাইন্ডিং\u003cbr\u003e\u003cstrong\u003eQuality:\u003c\/strong\u003e Premium Quality Books.\u003cbr\u003e\u003cstrong\u003ePrinting:\u003c\/strong\u003e High Quality Printing.\u003cbr\u003e\u003cstrong\u003ePaper:\u003c\/strong\u003e Eye Friendly paper (Cream White)\u003cbr\u003e\u003cstrong\u003eCover:\u003c\/strong\u003e Matt cover (Paperback).\u003c\/p\u003e","brand":"Royal Books BD","offers":[{"title":"Default Title","offer_id":49124346626233,"sku":null,"price":190.0,"currency_code":"BDT","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0780\/0874\/6169\/files\/WhatsAppImage2026-09-13at12.16.05AM.jpg?v=1789236991","url":"https:\/\/royalbooksbd.com\/products\/influence-and-persuasion-hbr-emotional-intelligence-series","provider":"Royal Books BD","version":"1.0","type":"link"}